Communications and Editorial Director
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Skylar Natural Fragrance

Skylar Natural Fragrance

For the launch of the Skylar Scent Club — billed the “first clean fragrance club” — I created packaging and digital copy for the April, May, and June 2019 installments.

 
Photo credit: Skylar Natural Fragrance

Photo credit: Skylar Natural Fragrance

Skylar Natural Fragrance: Scent Club Launch

Skylar Natural Fragrance is a clean fragrance line known for its crisp, consciously-crafted non-toxic scents. For the launch of the Skylar Scent Club in Spring of 2019, I created packaging and website copy for three consecutive months, working with the brand’s Senior Marketing Director to pitch concepts, storytelling angles, and produce copy to evoke the essence of each custom aroma.